Snapchat added Emily White, the director of business operations at Instagram, as the company's new COO on Tuesday, according to AllThingsD.
The now-former Facebook exec had been director of mobile partnerships at Facebook beginning in 2011, according to her LinkedIn profile. She was assigned to work with Instagram and its co-founder Kevin Systrom in April, and was involved in bringing advertisements to Instagram just last month.
"It happened really quickly, but to have an actual COO role in one of many companies...
